FT Guide to Strategy: How to Create Pursue and Deliver a Winning Strategy

Your complete guıde to strategy. Plaın and sımple. The FT Guide to Strategy is your unbeatable reference on strategy. It offers an incisive overview of both corporate level and business unit level strategy, an A to Z of the world's leading strategic thinkers and introduces the key strategic tools and techniques you need to develop your own strategy. In one engaging read itleads you through each critical step in creating, delivering and understanding successful strategy. This is the smartest and most readable strategy guide available anywhere.



Sayfa Sayısı: 392

Baskı Yılı: 2011


Dili: İngilizce
Yayınevi: Prentice Hall